kimbayne.com: Kim M. Bayne:
Presentation Schedule

Kim M. Bayne has been speaking about online marketing since 1994. [ comments | listen ]
Past presentations are listed below.

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  • A Marketer's Guide to Blogging [description]
  • 25 Fun Things You, Your Family & Friends Can Do Wirelessly [Derivative Sessions: adults | teenagers]
  • Improve Your Life and Productivity through Mobile Devices
  • Put the Brand in the Hand: Overcoming the Mobile Branding Challenge [description]
  • Advertising Without Wires: Reaching Mobile-Savvy Buyers [description]
  • Untethering Media Relations: Meeting the Needs of Mobile Executives and Reporters [description]
  • The New Spam Will Wireless Devices Die a Slow Annoying Death?
  • The Truth and The Hype About Mobile Marketing
  • How America's Top Internet Players Are Raising the Bar for e-Marketing
  • Unplugging Marketing Communications Strategies -- It's Time To Go Wireless
  • Delivering Content to Mobile Users: What They Want, What They Need
  • Strategic Alliances: Make Friends with the Gatekeepers of Wireless Content
  • Understanding the M-Commerce Point-of-Sale
  • How Mobilizing Customer Service Improves Loyalty and Sales
  • Opt-In Wireless Marketing -- An e-Marketer's Bible

    More descriptions are forthcoming as we update this site.
    Meanwhile, please email the author for a missing description.

    2005

  • speaker, "The Trainer's Guide to Blogs and Podcasts" [program]
    American Society for Training and Development (ASTD), Viscount Suite Hotel, 4855 E Broadway Blvd., Tucson, AZ 85711 USA on September 16, 2005 from 8:15 to 9:45 AM AUDIENCE: Members are dedicated to the advancement of the training and development profession in their community.

  • speaker, "An Insider's Guide to Blogs and Podcasts" [ comments]
    Inventors Association of Arizona (IAA), Pima Community College, 401 N. Bonita Ave., Room B212, Tucson, AZ USA on Tuesday, June 7, 2005 from 7:00 to 8:30 PM AUDIENCE: IAA membership includes experienced inventors, individuals with ideas they want to turn into successful inventions, and entrepreneurs in related businesses.

  • speaker, "A Marketer's Guide to Blogging" [program]
    International Association of Business Communicators (IABC), Tucson Chapter, McMahon's Prime Steak House, 2959 N Swan Rd @ Ft Lowell, Tucson, AZ 85712 USA on Thursday, May 5, 2005, 12:30 to 1:15 PM AUDIENCE: membership includes professionals engaged in business communications, such as marketing communications managers, PR executives, freelance writers, etc..

  • speaker, "A Marketer's Guide to Blogging" [program]
    Information Technology Association of Southern Arizona (ITASA), Chief Marketing Officer Special Interest Group, Pima Community College – Downtown Campus, 1255 N. Stone, Tucson, AZ USA on Friday, March 11, 2005, 8:00 to 8:45 AM AUDIENCE: membership includes marketing directors and executives of high-tech-oriented Tucson companies sharing ideas, challenges and experiences in a round-table discussion format.

    2002

  • speaker, "Advertising Without Wires: Reaching Mobile-Savvy Buyers" [description]
    Pikes Peak Advertising Federation (PPAF), Doubletree World Arena, 1775 E. Cheyenne Mountain Blvd., Colorado Springs, CO USA on Tuesday, May 28, 2002 from 11:30 AM to 1:00 PM AUDIENCE: membership includes agencies, advertisers, media, suppliers, educators, retailers and students.

    2001

  • panelist, "Marketing and Branding in Today's Turbulent Economy" [comments]
    COMDEX Fall 2001, MGM Grand Conference Center in Las Vegas, Nevada, USA on Monday, November 12, 2001 from 10:15 to 11:30 AM)
    Comdex.biz panel discussion CONFERENCE TRACK: Program 3: Internet Integration: Making It Happen: comdex.biz: Aligning Business Strategy and Technology, ABSTRACT: Despite the dot-com bust, the Internet still impacts the way we should be marketing and branding our companies. Integrating traditional marketing methods such as trust, customer loyalty and long-term relationships with Internet-based methods is key. In addition to TV, radio and print, a company's Web site, e-mail response time, message board participation, banner ads, newsletters, and other Internet-based tools can be used to establish the brand and image of the company. How should companies change their marketing and branding activities to integrate the Internet? Our panelists share their views on how to create and manage marketing, PR and brand in today's turbulent times.

  • keynote speaker, "Marketing and Communications via the Net," Women in Communication, presented by The Association for Women in Communications, Atlantic - Florida Chapter, Riverside Hotel, 620 East Las Olas Blvd., Ft. Lauderdale, FL USA, Thursday, May 17, 2001, luncheon.

  • guest lecturer, "Marketing on the Web" (MKT 308), Colorado Technical University, CTU Campus, Colorado Springs, CO, Tuesday, February 13, 2001, 8:15 to 10:30 p.m.

    • 2000

  • educational session presenter, "Creating the Internet Marketing Plan," Kentucky Credit Union League's Annual Meeting, Kentucky CUES Council, Radisson, Louisville, Kentucky, Friday, October 20, 2000 (two 80 minute sessions, 1:30 - 2:50 PM and 3:10 - 4:30 PM)
    AUDIENCE: Credit union professionals and volunteers. ABSTRACT: Minimize your CU's Web marketing mistakes and increase your chances of online success by creating a comprehensive marketing plan that includes the Web. Internet marketing expert Kim Bayne will analyze case studies of real credit unions online plus provide insights into how CUs can incorporate the Web successfully into traditional activities. Attendees will leave this session with practical tips for creating online content and services, promoting CU Web sites, and customizing an Internet presence that meets the needs of credit union members.

  • guest lecturer, "Internet Marketing," United States Air Force Academy [comments]
    Colorado Springs, Colorado, Tuesday, October 17, 2000
    AUDIENCE: e-commerce course for management majors, 70 e-commerce students.

  • workshop presenter, CUES Marketing, Operations & Technology Conference, Credit Union Executives Society, Wyndham Palace Resort & Spa, Lake Buena Vista (Orlando), Florida, Thursday, April 6, 2000 from 8:00 - 11:00 am. TITLE: "Creating the Internet Marketing Plan"

    1999

  • session presenter, Inc. Magazine's High-Return Marketing Strategies Conference '99, Walt Disney World Dolphin Hotel, Orlando, FL USA, Wednesday, November 17, 1999. TITLE: "Overcoming Bumper Sticker Mentality: Engaging the Visitor Through Clickable Banner Ads."
    With the overabundance of advertising on the Web, what separates the banner that invites action from the banner that doesn't even register? Which ad banner elements meet the needs of target audiences without corrupting image or message? How do successful advertisers break banner boredom and maximize Internet advertising ROI? Is rich media advertising really the answer? From Internet-marketing pioneer and author Kim Bayne, discover what works and what doesn't for top Web marketers. Topics include:
    * Simple steps for creating effective banner copy and graphics
    * Little known strategies and tactics for engaging the visitor to your site
    * Out-of-box ideas for creating ads with a variety of tools

  • session presenter, Internet World Asia @ Hong Kong, Thursday, November 4, 1999 (Full Conference Dates 3-5 November 1999). TITLE: "Rich Media Email Getting Customers to Read, Re-read and Forward Your Advertising." ABSTRACT: Now that banners have become so commonplace on the Web, visitors are starting to ignore them. Rich media email is breaking out as the next best idea in online advertising, with a format that encourages and allows recipients to forward your advertising message to colleagues. Find out how businesses are avoiding banner burn-out by capitalizing on the latest online advertising solution.
    * An overview of rich media email solutions (products and applications)
    * Case studies and comparisons of online campaigns using rich media email
    * Developers' tips for creating successful rich media email advertising programs

  • keynote speaker, Shareware Industry Conference (SIC), Wyndham Harbour Island Hotel, Tampa, Florida USA, Thursday, July 22, 1999. Conference Theme: Sharing the Knowledge of Success.
    TITLE/ABSTRACT: Strategic Alliances: Tapping into Key Relationships To Successfully Build Market Share and Sales
    The hottest software around can't make a dent in the competitive marketplace when limited resources, such as staff and budget, hamper a talented development team. How do you get the attention you deserve without draining critical development time and energy? The answer lies in strategic alliances. Best-selling author Kim Bayne will explore how developing and nurturing cooperative marketing relationships can help you harness the Internet's potential to expand your business. She'll discuss how to attract online marketing allies, using the Web to uncover such beneficial relationships, and tips for creating the best cooperative marketing situation for your products and services.

  • featured speaker, How the Internet Stole Christmas: Maximizing Your Holiday E-Retail Season, The Hotel Inter-Continental, Chicago, IL USA, Conference Organizer: The Institute for International Research (IIR), Monday, July 12, 1999, 1:15 PM
    TITLE/ABSTRACT: Internet Customer Service and Sales: Staffing Up for the Holidays
    Online retailing has been touted as a great way to start a company without walls or employees, avoiding typical expenses associated with hiring, training and maintaining staff. Is this another unique-to-the-Internet "truth" or is it just plain hype? If "bricks and mortar" stores must "hire for the holidays," why wouldn’t virtual storefronts encounter seasonal employee issues as well? Best-selling author Kim M. Bayne will explore actual holiday e-commerce case studies, plus: Investigate the three top concerns of e-retailers who must employ seasonal workers; Explore ways to service new and occasional customers without abandoning your established relationships; Suggest actionable guidelines for managing your e-commerce program to meet seasonal customer service and sales challenges

  • keynote speaker, The Growth of E-Commerce: Trends, Risks & Opportunities, MCI WorldCom CyberSeminar Wednesday, June 23, 1999, 10:00 AM Mountain [comments]
    ABSTRACT: E-commerce has grown tremendously, causing traditional companies to re-evaluate their marketing and sales strategies in recent years. As e-commerce continues to evolve, how will the market change over the next five years? Does e-commerce really pose a threat to traditional sales channels, pricing and activities? If so, how can companies ensure businesses remain competitive in an increasingly changing market? Best-selling Internet marketing author Kim M. Bayne will address these concerns and more, plus examine the three critical areas for successfully launching or expanding an online presence for e-commerce; provide an analysis and discussion of real world case studies and their corresponding Web sites; offer top tips for revamping business operations to meet e-commerce challenges

  • keynote speaker, "Alive and Kicking: Capitalizing on Traditional Media to Brand Automotive Web Sites," Auto Retailing on the Web MGM Grand, Las Vegas, Nevada USA, Thursday, May 6, 1999, 1:45 PM - 3:15 PM
    ABSTRACT: Most Internet marketers publicize an online presence through search engines, online directories and advertising banner placements to drive traffic to their site. Most traditional marketers publicize a real world presence through media placements in newspapers, on radio and on TV. Despite the hype of such highly visible sites as Amazon.com, many Web marketers have finally realized that traditional media is not dead, and the best marketing campaigns employ a combination of both traditional and Internet media to establish a brand and build market share. In this session you will hear how car dealers, manufacturers and other automotive vendors are creating successful advertising and promotional campaigns that take advantage of the best of all worlds.

  • panel moderator: "Banner Ads: How to drive Local Internet Traffic to Your Web site," Auto Retailing on the Web MGM Grand, Las Vegas, Nevada USA, Thursday, May 6, 1999, 3:45 to 5:00 PM.
    ABSTRACT: Building a well-designed and functional Web site is just the first step. Just how do you drive local Internet car shoppers to your site? There are ample opportunities to locate Web sites that attract a lot of local traffic and these sites almost always have banner advertising opportunities. So how do you locate these sites? How much should you pay for banner ads? Flat fee or by page view, etc.? Presenters will include sites that offer banner ads for local merchants as well as companies that help place these ads. Come prepared to pick their brains.

  • keynote speaker, The E-Commerce Seminar, Canadian Institute for New Media, Research and Development. (joint project with the East Kootenay Science Council), College of the Rockies, in Cranbrook, British Columbia, Canada, Monday, April 26, 1999 (60 minute presentation followed by panel discussion). Conference Theme: Will the Internet destroy your retail business and what can you do about it?

  • special guest host (introduced panel), The Second Annual Duet Conference,, Association Management Group, Embassy Suites, Denver, Colorado USA, Friday, February 5, 1999.

    1998

  • speaker, "Marketing with Email: Compatibilities and Conflicts with Traditional Direct Marketing" OptiSys, Inc. 1998 User Group Meeting, Las Vegas, NV USA, Mon, Nov 23, 1998. ABSTRACT: How can email best be used to improve Web traffic, increase revenues and enhance customer retention? What are the current concerns with email marketing techniques and tactics? Is it possible to use purchased emailing lists without alienating the market or risking legislative backlash? Explore the issues associated with building email marketing activities into your traditional direct response program. This session is tailored to business professionals interested in understanding the tactics, trends and issues associated with using email for direct marketing purposes.

  • speaker, "Brochureware: Top Tips and Cool Tricks for Delivering Useful Product Information," Fall Internet World '98, Jacob Javits Convention Center, New York, NY USA, Fri, Oct 9, 11:15 AM to 12:45 PM (Session 321) ABSTRACT: What are the best ways to deliver key marketing and product information to your online customers? How do you convert print literature to the Internet without losing the richness of your message? What are some cutting edge ideas for using the Web to supplement your printed product literature? You'll hear fast facts for favoring the right literature format without experiencing Web assimilation, the best ways to build document hierarchies, and insider ideas for prioritizing and pre-purposing sales literature. Included will be case studies of the best literature sites on the Web and an update on the latest Internet tools to help you maintain corporate identity appeal.

  • panel moderator, "Selling Music Online," Internet Music Summit track, (sponsored by Billboard Magazine), Fall Internet World '98, Jacob Javits Convention Center, New York, NY USA, Thurs, Oct 8, 4:30 PM to 5:30 PM (Session 244) ABSTRACT: Electronic commerce in audio is a $25 million business with projections of up to $1.3 billion by 2000. Find out how the Internet is connecting customers directly to the artists, and what that means for the economics of the music industry.

  • speaker, "Overcoming Bumper Sticker Mentality: Engaging the Visitor Though Clickable Banner Ads," Fall Internet World '98, Jacob Javits Convention Center, New York, NY USA, Wed Oct 7, 11:15 AM to 12:45 PM (Session 121) ABSTRACT: How do you encourage a Web site visitor to notice and then click on your ad banner? Which advertising banner elements garner the biggest mindshare without corrupting your image or message? How can you use commerce-enabled ad banners to drive Web sales transactions? Break banner ad boredom and optimize your Internet advertising by discovering what works and what doesn't for top advertisers on the Web. See the hottest, newest banners in action and analyze how and why they work. Find out what you can expect for the future of banner advertising. Learn about the six steps for creating effective ad banner copy and graphics, little known strategies and tactics for engaging the visitor and out-of-box ideas for creating ads in GIF Animation, Java, JavaScript, Flash and VRML.


  • workshop leader, "Developing The Successful Internet Marketing Plan: A Practical, Step-by-Step Approach," Strategic Planning for Marketing on the Internet: Leveraging the Internet to Develop Your Business to Consumer Marketing Strategy, International Quality Productivity Center (IQPC), Hyatt Regency at University Village, Chicago, IL USA, Tuesday, September 22, 1998, (full day preconference workshop) 11:00 AM to 6:00 PM ABSTRACT: Businesses are racing blindly to the Internet while forgetting the basics, resulting in disastrous online and offline advertising decisions. Minimize your marketing mistakes and increase your chances of success by creating a comprehensive marketing plan you can put to work immediately. Learn how to evaluate the Internet with the same strategic thinking once reserved for more traditional media. Recognize how to fit the Internet into your established marketing communications mix.

  • speaker, "Webcasting: Using It to Communicate with your Customers," Summer Internet World '98, Conference Session 132 (Development), McCormick Place, Chicago, IL USA, Wednesday, July 15, 1998, 2:15 PM to 3:45 PM. ABSTRACT: Internet broadcasts, which combine traditional broadcast marketing methods with new media, are becoming big business. Taking the traditional concepts of marketing a radio or TV show and transferring it to another signal source, such as the Internet, corporate marketers are exploring Webcasting as an excellent product and service marketing vehicle. In addition, Web sites that incorporate Webcasting capabilities in general are more likely to attract, repeat visitors and an international market. Hear how marketers and Webmasters are using Webcasting to entertain and educate their Web site visitors.

  • speaker, "Dollars and Quarters and Dimes, Oh My! Developing an Internet Marketing Budget," Summer Internet World '98, Conference Session 112 (Development), McCormick Place, Chicago, IL USA, Wednesday, July 15, 1998, 10:00 AM to 11:00 AM. ABSTRACT: Is your written Internet program ready to go except for the budget? Do you wonder if you've covered all the bases? Do you wish there was a way to cut costs without cutting corners? If you dread the thought of planning for the financial aspects of Internet marketing, this presentation will help. Get down-to-earth help for developing an Internet marketing budget, along with workable tips for creating one that meets your company's Internet marketing goals.

  • workshop speaker (Marketing Breakout), "The Essentials of Online Promotion: Best Practices for Announcing Your Web Presence," [comments]
    The RapidSite Business Partner Conference ‘98, Embassy Suites, Boca Raton, FL USA, Thurs, Jun 4, 1998, 1:15 - 4:15 PM.     ABSTRACT: What are the best, fastest and easiest ways to publicize your Web site? How do you make sure that your site is indexed properly? How do you avoid having search engines delete your listing? Is there really a way to keep your Web site ranked in the top twenty? What can you do that consolidated submission sites can't? This session will answer these questions and more, covering in detail the step-by-step process of effectively announcing your Web marketing presence to the world, including top ten tips for writing Web site content, five things to avoid that could hamper your success, twenty free or almost free places to get appropriate Web advertising, three easy-to-implement tips for creating effective META tags, and insider tips from the most prominent sites and marketers on the Web.

  • keynote speaker, "Advertising on the Web: Driving Traffic and Sales Though Banners," The RapidSite Business Partner Conference ‘98, Embassy Suites, Boca Raton, FL USA, Thurs, Jun 4, 1998, 9:00 - 9:45 AM.

  • speaker, "Overcoming Bumper Sticker Mentality: Engaging the Visitor Though Clickable Banner Ads," Denver Advertising Federation, Denver Public Library, Denver, CO USA, Thurs, May 28, 1998, 8:30 AM - 11:00 AM.


  • speaker, "Making E-Commerce Work: Turning Internet Marketing into Internet Sales," Measurement, Control Automation Association (MCAA), 1998 Marketing Communications Meeting, Oak Brook Hills Hotel and Resort, Oak Brook, IL USA, Wednesday, May 20, 1998. [comments]
    ABSTRACT: How does a company close the loop between Internet marketing and Internet sales? By merging sales management techniques and automation with the Internet marketing function. Find out how successful Internet marketers are generating leads and managing the sales function in their online programs and how you can emulate them. You hear insights into how the Internet affects traditional sales functions, lead generation, inquiry management and order fulfillment on the Internet

  • panel speaker, Trade Press on the Internet, Crain Editor's Meeting, Crain Communications, Inc. (publisher of Business Marketing and Advertising Age), Hyatt Regency Denver, Denver, CO USA, Mon, May 18, 1998 (audience 20-25 editors), 2:15 to 5:00 PM.

  • speaker, "Giving Them What They Need: Delivering Product Information," Web Marketing '98/Seattle, The Westin Hotel, Seattle, WA USA, April 24, 1998, 10:00-11:00 AM [comments]

  • panel moderator, "Selling Music Online," Internet Music Summit track, (sponsored by Billboard Magazine), Spring Internet World '98, Los Angeles, CA USA, Wednesday, March 11, 1998, 2:45 PM - 3:30 PM

  • workshop speaker, "Taking Your Store Online," Web Retailing Forum, (sponsored by Internet Shopper and Lycos), Spring Internet World '98, Los Angeles, CA USA, Tuesday, March 10, 1998, 10:15-11:30 AM [comments]

    1997

  • panel moderator, "New Markets and Applications," Push Technology Summit track , Fall Internet World '97, New York, NY USA, Wednesday, December 10, 1997, 2:15 PM - 4:00 PM

  • panel moderator, "Technology Update," Push Technology Summit track, Fall Internet World '97, New York, NY USA, Wednesday, December 10, 1997, 11:00 AM - 12:30 PM

  • "Children on the Net: How To Make The Internet Experience a Good One," Colorado Springs School District, Chipeta Elementary School PTA, Wednesday, November 19, 1997, 7:00 PM to 8:30 PM (included hands on computer lab session for parents)


  • "Internet Marketing Plan: A Practical Approach to Development and Execution," Internet World Philippines '97, October 3, 1997, 1:30pm to 3:00pm

  • "Introduction to Internet-Enabled Advertising and Marketing," Internet World Philippines '97, October 2, 1997 1:30pm to 4:30pm

  • "How Not to Waste Your Online Efforts: Lessons of Business Marketers," Internet World Philippines '97, October 2, 1997, 8:30am to 10:00am

  • Keynote Address, Freedom Internet Strategy Conference, Freedom Communications, Inc., Wyndham Garden Hotel, Costa Mesa, CA, August 16, 1997 [comments]


  • Advertising & Marketing Track: "Dialing for Dollars: Applying Sales Management to Internet Marketing," Internet World Hong Kong / China '97, August 1, 1997, 3:00 to 3:45 p.m. (50 minute conference)

  • Internet Marketing: Cyber-Basics, Colorado Free University, one Tuesday night per class, summer/fall 1997.

  • Web Design & Strategies Track: "Step By Step: What Webmasters Can Learn From the Building Industry," Internet World Hong Kong / China '97, July 31, 1997, 4:00 to 4:45 p.m. (50 minute conference)

  • Electronic Commerce/Marketing Track: "Internet Marketing Plan: a Practical Approach to Development and Execution," Internet World Hong Kong / China '97, July 30, 1997, 9:30 a.m. to 12:30 p.m. (workshop)

  • "Driving Organizational Change with Empowering Technologies," The Software Initiative of Southern Colorado (SISC), Air Force Academy Officers Club, Colorado Springs, CO, Thursday, July 17, 1997, 5:30 p.m. (40 minute presentation)

  • "Integrate multimedia and the Web to manage shareholder relations," (Track IV. Online integrated marketing: Concurrent session 5), Ragan Communications' 1997 Integrated Marketing Communications Conference, Fairmont Hotel, Chicago, IL, Friday, June 27, 1997, 11:00 a.m. - 12:00 p.m.

  • Luncheon Address: "Why the Web will force your company to do integrated marketing communications," (General session 2.), Ragan Communications' 1997 Integrated Marketing Communications Conference, Fairmont Hotel, Chicago, IL, Thursday, June 26, 1:00 to 2:15 p.m.


  • Workshop (Afternoon Session): "Getting Your Customer to Listen: Using Audio Technology to Communicate with Your Market," Profiting through Marketing Communications: Business Marketing Association's (BMA) 75th Anniversary International Conference, Hyatt Regency Milwaukee, Milwaukee, WI, Sunday, June 22, 1997, 4:00 to 5:00 p.m.

  • Workshop (Afternoon Session): "Managing The Internet Marketing Team: Keeping Your Web Presence on Track," Business Marketing Association's (BMA) 75th Anniversary International Conference, Hyatt Regency Milwaukee, Milwaukee, WI, Sunday, June 22, 1997, 2:30 to 3:30 p.m.

  • Conference Address (Morning Session): "Dangerous Minds: Driving Organizational Change with Empowering Technologies," Business Marketing Association's 75th Anniversary International Conference, Hyatt Regency Milwaukee, Milwaukee, WI, Sunday, June 22, 1997, 9:30 to 10:15 a.m.

  • Informal Talk: "Web Site Measurement," Cybersuds night, Dual Meeting of the DC Webgrrls and the New Media Society of Washington, DC, Rock Bottom Brewery & Restaurant, Bethesda, MD, Tuesday, June 3, 1997, 7:30 p.m. [comments]

  • "Getting the Word Out: A Primer on Internet Promotion," Marketing a Business on the Internet, Internet Chamber of Commerce, Stapleton Plaza Hotel, Denver, CO, Tuesday, February 25, 1997.


  • "Hits and Misses: Using the Internet To Create An Integrated Direct Marketing Program," Rocky Mountain Direct Marketing Association, February Luncheon Meeting, Denver Athletic Club, 1325 Glenarm Place, Denver, CO, Wednesday, February 5, 1997, 12:00 - 1:15 p.m. [comments]

    1996

  • "Internet Communications and the Changing Face of Public Relations," Conference and Strategic Seminar on the Internet, Fiesta Americana Hotel, Monterrey, Mexico, Thursday, April 25, 1996.

  • "Count, Crunch, Create and Confirm: Resources and Tools for Demonstrating a Return on Your Internet Investment," Spring Internet World '96, Marketing Track: session M103, Apr 30, 1996, 11:00 a.m. to 12:15 p.m. [comments]


  • "Searching the Net: Help for Finding Just About Anything Online," Email World and Internet Expo Conference and Exposition, Digital Consulting, Inc. (DCI), San Jose Convention Center, San Jose, Thursday, February 22, 1996, 9:00 a.m. to 12:30 p.m. (half-day tutorial)

  • "Count, Crunch, Create and Confirm: Resources and Tools for Demonstrating a Return on Your Internet Investment," Email World and Internet Expo Conference and Exposition, Digital Consulting, Inc. (DCI), San Jose Convention Center, San Jose, Wednesday, February 21, 1996, 8:30 to 9:20 a.m.

  • "Internet Marketing Plan: a Practical Approach to Development and Execution," Mecklermedia’s Web Seminar Chicago '96, Chicago, IL, Wednesday, February 14, 1996, 1:00 to 2:00 p.m. [comments]

  • "Marketing On The Internet And On-line Services," (guest lecturer), Communicating Your Marketing Message: Cutting Edge Tools For The Small to Medium Size Business, (Winter 1996 - Course No. X497.56 - part of a 12 week course), UCLA Extension, UCLA Campus, Wednesday, January 17, 1996, 7:00 to 10:00 p.m.

    • 1995

  • "Real World Internet Experience," (panel discussion) Colorado Springs Software Roundtable (monthly program meeting), Embassy Suites Hotel, 7290 Commerce Center Dr., Colorado Springs, CO, December 14, 1995, 4:30 to 6:30 p.m.

  • "Internet Marketing Plans: a Tutorial on Development and Implementation" Email World and Internet Expo Conference and Exposition, Digital Consulting, Inc. (DCI), John B. Hynes Memorial Convention Center, Boston, MA, Friday, December 1, 1995, 2:00 to 5:30 p.m.

  • "Managing Lists in Your Company," (a step-by-step approach to creating and operating an email discussion group), Email World and Internet Expo Conference and Exposition, Digital Consulting, Inc. (DCI), John B. Hynes Memorial Convention Center, Boston, MA, Thursday, November 30, 1995, 1:30 to 2:20 p.m.

  • "Business Marketing on the Internet", Business Marketing Association, Chicago Chapter, The Plaza Club, Prudential Building, 130 East Randolph, Chicago, IL, Tuesday, November 14, 1995, full-day seminar.

  • "Marketing Tactics: Getting the Word Out (panel)," Simba Online Conference '95: Practical Experience and Insight for Online Executives, JW Marriott, Washington, DC, November 7, 1995, 11:30 a.m. to 12:30 p.m.

  • "Getting the Word Out: A Primer on Promoting Your Web Site and List" Technology Associates of Colorado, CITTI Building, University of Colorado at Colorado Springs campus), Tuesday, October 10, 1995, 5:00 to 6:30 p.m.

  • "Internet Marketing Basics", Business Marketing Association, Cleveland Chapter, The Forum, Cleveland, OH, Tuesday, September 19, 1995, half-day seminar.

  • "Business Marketing and the World Wide Web," Colorado Springs Executive Association, Antler's Doubletree Hotel, Wed, Aug 30, 1995 from 7:30 to 8:30 a.m.

  • "Internet Marketing Plan: a Practical Approach to Development and Execution," Mecklermedia’s Web Seminar Dallas ‘95, Track 2: Web Marketing Issues, INFOMART, Dallas, Texas, Wed, July 26, 1995, 1:30 to 2:30 p.m.

  • "Managing Lists for Fun and Profit: a Tutorial to Discourage the Faint of Heart," (a step-by-step approach to creating and operating an email discussion group), The Internet Conference, Dallas, TX, Thurs, July 13, 1995

  • "Business Marketing and the World Wide Web," The Interactive Edge: Use It or Lose It - Part I, Business Marketing Dynamics: Real-World Strategies for Marketers and Marketing Communicators, an educational conference sponsored by the Business Marketing Association, Wyndham Anatole Hotel, General Session - Grand Ballroom - D, Dallas, Sunday, June 25, 1995, 9:00 a.m. [comments]

  • "Getting the Word Out: a Primer on Internet PR," How to Market Using the Internet and the World Wide Web seminar, Mobile World Exposition and Field & Sales Force Automation Product Showcase, INFOMART, Digital Consulting, Inc. (DCI), Dallas, Thurs, June 8, 1995; 1:00 to 2:00 p.m.

  • "The Internet in a Complete Marketing Plan," How to Market Using the Internet and the World Wide Web seminar, Mobile World Exposition and Field & Sales Force Automation Product Showcase, INFOMART, Digital Consulting, Inc. (DCI), Dallas, Thurs, June 8, 1995; 9:30 to 10:30 a.m. [comments]

  • "Hiring Internet Marketing Experts," Spring Internet World '95, San Jose Convention Center, Apr 11, 1995; 11:00 to 11:40 a.m.[comments]

  • "Internet Marketing Plans: a Practical Approach to Development and Execution," Spring Internet World '95, San Jose Convention Center, half-day tutorial, Apr 10, 1995; 9:00 a.m. to 12 p.m.

  • "Business Marketing and the World Wide Web," Business Marketing Association, Denver Chapter regular meeting, Apr 5, 1995; 3:30 and 7:30 p.m. [comments]

  • "Online Publishing Opportunities" (panelist), Electronic Publishing & Design Conference '95, Denver, Feb 9, 1995.

  • "Internet Communications and the Changing Face of Public Relations," International Association of Business Communicators, Jan 19, 1995.

    1994

  • "The Information Superhighway and Your Business: Marketing on the Internet," Better Business Bureau of Pikes Peak Region, Nov 17, 1994.

  • "Internet Marketing Basics: Tools for Software Entrepreneurs," Colorado Springs Software Roundtable, Nov 1, 1994.

  • "Competitive Sleuthing: Getting the Goods on Your Competitors" (panel moderator), International Association of Business Communicators, Colorado Marcom Network and Public Relations Society of America (joint program), Oct 19, 1994.

  • "Marketing of Software" (panelist), Ventures in Software II (conference), Oct 6, 1994. [comments]


  • "Fitting the Internet Into Your Marketing Mix," (LA, San Jose, Seattle, Dallas, Denver), Jim Sterne's Marketing on the Internet (seminar), Sep/Oct 1994.

  • "Internet Basics for Marketing Communicators," Colorado Marcom Network, with Internet Express, Sep 14, 1994.

  • "National Business Media Relations," International Association of Business Communicators, Aug 4, 1994

  • "Internet II: A Demonstration of the Information Superhighway," International Association of Business Communicators, Aug 4, 1994.

    Copyright © 1994-present, Kim M. Bayne, wolfBayne Communications, P.O. Box 30208, Tucson, AZ 85751-0208 USA. All rights reserved. All other copyrights are the property of their respective holders. The contents of this document and any other document residing on this site may NOT be published, broadcast, copied, rewritten, transmitted, translated or otherwise distributed, in whole or in part, in any form or by any means, electronic or mechanical, for any purpose, without the prior written authority of the copyright holder. This Web site is protected by U.S. Federal and International Copyright Law.