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Notable Mentions in Periodicals
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"Online Branding Must Be Consistent With Offline Efforts," By Andrew Gordon,
AdWeek Magazine's Technology Marketing, November 12, 2001.
SUMMARY: Kim Bayne quoted for comments during Comdex Fall panel discussion.

"Toolbox," "Tangled Web: Online stats confusing," By Steven Saint, Contributing Editor, The
Gazette (Colorado Springs), August 6, 2000. SUMMARY: The Small Business
Administration says 35 percent of small businesses have Web sites. The National
Federation of Independent Business says it's only 14 percent. Researchers -- and
Kim Bayne -- readily admit that differing definitions and time frames make
statistical convergence elusive.

"Toolbox," Dallas Business Journal, May 12, 2000, Vol. 23 Issue 38, p50, 1/4p.
SUMMARY: Offers tips and information resources useful for business owners.
Business books including 'The Internet Marketing Plan,' by Kim Bayne.

"Internet Marketing," Catalog Age, May 2000, Vol. 17 Issue 6, p7, 1p. SUMMARY:
Presents books on Internet marketing, including `The Internet Marketing Plan,'
by Kim M. Bayne.

REVIEW:The Internet Marketing Plan - Industry Trend or Event, Telecomworldwire,
April 27, 2000. SUMMARY: A well laid out book which succeeds in doing what it
sets out to do

REVIEW:The Internet Marketing Plan - Review, Internet Business News, April 1,
2000.

"Radio/TV News: Syndicated show covers everything about the Internet," By Gail
Snyder, Contributing Editor, Book Marketing Update, Issue #131, March 30, 2000,
pg. 3. SUMMARY: Tips for Internet authors and experts interested in getting
booked on Kim Bayne's syndicated radio show.

"Westwind Media.com Continues to Educate Users With Launch of 'The Cyber
Media Digest'," Business Wire, January 14, 2000

Internet Marketing - books related to online marketing - Brief Article, Catalog Age,
January 1, 2000

"World won't beat a path to Web site," By Jane Turnis, Staff Writer, The Gazette,
Sunday, November 7, 1999.SUMMARY: Kim Bayne quoted about the best retail
sites who service their customers

"You've Got SALES. (how business-to-business companies use the Internet)," By
Chad Kaydo, Associate Editor. Sales & Marketing Management magazine (S&MM),
Oct 1999 v151 i10 p28.SUMMARY: Kim Bayne quoted on online customer service.

"Sales should go South, plus fear not the auction and the 7-11 lessons," By
James Heckman and Dana James, Marketing News, August 16, 1999, Vol. 33
Issue 17, p12, 1/2p, 1c. SUMMARY: Presents marketing tips given by the
speakers at three conferences in 1999 in the United States, including Author and
radio host Kim M. Bayne.

"These generic names fetch premium prices online," Seattle Times, Friday, July
16, 1999.SUMMARY: Kim Bayne mentioned as pivotal in securing the domain
name shoes.com for Alan's Shoes in Tucson, Arizona.

"$$$.com: On the Web, Simplest Names Can Become Priciest Addresses," By
David Streitfeld, Staff Writer, The Washington Post, Thursday, July 15, 1999; Page
A01. SUMMARY: Kim Bayne mentioned as pivotal in securing the domain name
shoes.com for Alan's Shoes in Tucson, Arizona.

"TREND$: SMALL BUSINESS: Sure-footed success Alan Miklofsky and Ron Hyman
add the Internet to their three Alan's Shoes stores.," By Lorrie Cohen, Tucson
Citizen, May 3, 1999; p. T.5.SUMMARY: Shoes are Alan Miklofsky's and Ron
Hyman's domain - literally and figuratively. Miklofsky has his sister Kim Bayne to
thank when it comes to the Web address. She urged him several years ago to
register the name. Bayne, who lives in Colorado Springs, Colo., happens to be a
specialist on the subject of Internet marketing.

"Audiocasts debut," The New Straits Times Computimes; Vol. 13-81; Lab Report
Net@talk Section, 04/01/1999. SUMMARY: Syndicated public radio personality Kim
Bayne has launched two new online event series dedicated to helping personal
and professional users with different aspects of Internet use. The Cyber Media
Show will include special guests and discuss news and views while the Body of
Experts Forum is a series of talks with well-known members of the Internet
marketing elite.

Internet Update: Internet Focused Audiocasts Debut, By Martyn Williams,
Newsbytes, 03/03/1999. SUMMARY: news brief on The Cyber Media Show
Webcasts and Kim Bayne's Body of Experts Chats; Syndicated public radio
personality Kim Bayne has launched two new online event series dedicated to
helping personal and professional users.

"News Briefs: The Cyber Media Show with Kim Bayne," Computerist: The Magazine
for the Technologically Confused, September 1998.

"News Briefs: The Cyber Media Show with Kim Bayne," Computerist: The Magazine
for the Technologically Confused, August 1998.

"Schmooze.com: meet, greet and profit from the online contacts...," By Jeffrey
Zbar, Small Business Computing and Communications, August, 1998.

"News Briefs: The Cyber Media Show with Kim Bayne," Computerist: The Magazine
for the Technologically Confused, July 1998.

"Book Review: The Internet Marketing Plan," Web Marketing Today, Issue 45, June
1, 1998. SUMMARY: review of Kim's book "The Internet Marketing Plan."

"Internet not necessarily way to snare market share," By Joanna Bean, The
Gazette, April 28, 1998. SUMMARY: Kim Bayne quoted on the small business
struggle to go online or not

"Off the cybershelf: Triple play," By Alex Frankel, CIO, v11, n8 (Section 2), Feb 1,
1998, p. 14. SUMMARY: Book review of "The Internet Marketing Plan."

"Books About Online Marketing: Put Your Business On the Internet: New titles on
the shelves will aid in getting your business online and your name known," by
John Frazer Dobson, Computer Shopper Magazine: the complete buying authority,
January 1998, v18, n1, p513. (book review appeared in both print and online
edition). SUMMARY: Those readers who have assessed their online business
plans already and are eager to get started can turn to The Internet Marketing
Plan by Kim M. Bayne. Here they will find a more nuts-and-bolts approach to
making their business an online success story. Bayne's infectious enthusiasm
and obvious experience make The Internet Marketing Plan a helpful guidebook
for the marketing professional.

@work/colorado.biz (column), "The Cyber Media Show," by Jennifer Karki, Peak
Computing Magazine: the weekly computer magazine for Colorado, January 23,
1998, page 23. (review appeared in both print and online edition). SUMMARY:
feature about Kim Bayne's new public radio show

"The Internet Marketing Plan," Web Marketing Tools (WMT Online), (published and
distributed in Italy), January 1998, page 70. (review appeared in both print and
online edition).

"New Internationally Syndicated Radio Broadcast," Time-Warner Pathfinder
(reprinted from PRNewswire), December 3, 1997.

"Net News On Radio or PC," Third Age - News and Opinion - Archives, December 4,
1997

"'All Things Internet' Are Explored on New Internationally Syndicated Radio
Broadcast," source: Broadcasters Network International, Wednesday December 3,
7:00 am Eastern Time

"Jump-start your Web marketing efforts with advice from the masters,"
Amazon.com Recommends: Business Computing: Web Marketing. SUMMARY: Kim
Bayne's book "The Internet Marketing Plan" is highly recommended.

"Iworld '97 kicks off today," The Philippine Star, Manila, The Phillipines,
Wednesday, October 1, 1997. SUMMARY: Kim Bayne mentioned, along with other
speakers, for Internet World Philippines.

"Internet experts set conference," by Bobby de la Cruz, The Philippine Star:
People/Events section, September 1997.

"Currency depreciation cannot stop Internet growth," Manila Bulletin: Information
Technology section, Tuesday, September 30, 1997, pg. 34.

"International experts set to attend Internet expo on October 1-3," by Benito S.
Moncerate III, The Manila Times: EWWorlds section, Wednesday, September 24,
1997.

"Internet experts to lead October meet," Manila Bulletin, Saturday, September 20,
1997.

"Internet World To Show In Hong Kong," Newsbytes News Network; July 18, 1997.
SUMMARY: Kim Bayne mentioned as a speaker.

"Tracking Technology: Springs firm solidifies deal with Wal-Mart," by Joanna
Bean, The Gazette, July 3, 1997. SUMMARY: The Colorado Springs Software
Roundtable meets 5 p.m. July 17 to ponder this topic: "Dangerous Minds: driving
organizational change with empowering technologies." The meeting will feature
Kim Bayne, a local author who's written about Internet marketing and whose
resume includes work as a stand-up comedienne. The meeting will be at the U.S.
Air Force Academy's officers' club.

"Book Beat: Prescription for Internet Success," Reviews by Kate Huebsch,
InfoNation Magazine, Inc. , June 1997. SUMMARY: book review: 'The Internet
Marketing Plan'.

E Business magazine, E Reads, published by Hewlett-Packard Company, June
1997. SUMMARY: The Internet Marketing Plan walks you through the stages of
research and planning necessary to write a robust and compelling marketing plan
sure to win your company's approval. Bayne will also make sure that you don't
toss out traditional marketing mediums in your gusto for a web site.

"Working the Web," by Rebecca Piirto Heath, Marketing Tools magazine, published
by American Demographics, June 1997. SUMMARY: 'The Internet Marketing Plan'
is listed under 'Recommended reading.'

Executive Secrets (department), "Talkin' 'Bout My Corporation," (professional
speakers), by Michael Chiodi, Hemispheres magazine, United Airlines, June 1997,
pg. 50. SUMMARY: Kim Bayne quoted on her strategies as a professional speaker.

A Serious Business: The International Small Business Newsletter, May 25, 1997
SUMMARY: Review of The Internet Marketing Plan

"3rd Annual Tenagra Awards for Internet Marketing Excellence Announced Today,"
PR Newswire, company news release by the The Tenagra Corporation,
Wednesday, May 21, 1997. SUMMARY: Bayne mentioned as part of the
Nominating and Review Committees.

"Frontiers of the Feminine -- Technology," Springs Magazine, May 1997, vol. XV,
No. 5, pg. 14-15. SUMMARY: Kim Bayne's book mentioned, Bayne is quoted on
women and the Internet, and Bayne's elementary school daughter highlighted,
"she has no fear (of technology)."

"Modem operandi: Places to go, things to see on the internet and beyond,"
Philadelphia Daily News, by Rick Selvin, Daily News Staff Writer, April 10, 1997.
SUMMARY: Kim Bayne's book, The Internet Marketing Plan, is recommended.

"How to profit from registration: Once the data's collected, smart marketers mine
that database for extra value," Advertising Age's NetMarketing, (Supplement to
Advertising Age & Business Marketing), By Dana Blankenhorn, Crain
Communications, April 1, 1997.

Resources for Marketers: A Cybermarketing Primer," Business-to-Business
Marketer (newsletter), Business Marketing Association, April 1997, pg. 5.
SUMMARY: "The Internet Marketing Plan" mentioned.

"Web Marketing Bookshelf," A Clue..to Internet Commerce, Volume 1, No. VI, by
Dana Blankenhorn, For the Week of April 7, 1997. SUMMARY: "TheInternet
Marketing Plan" mentioned.

"Giving Credit Where Credit's Due," The Marcom Mirror, Business Marketing
Association Colorado Chapter newsletter, April 1997, pg. 4. SUMMARY: Kim Bayne
mentioned as creator of the original BMA Headquarters web site, a screen shot
was used on the BMA Gold Key Awards brochure. Kim's book is also mentioned.

"Using your corporate IR site to lure amateur investors -- companies should be
clamouring for the attention of the online retail crowd," CARN: Corporate Annual
Report Newsletter, inside section: Interactive Investor Relations, April 1997, pg. 7.
SUMMARY: Kim Bayne quoted extensively on the how's and why's of
investor-oriented Web sites.

"Books in brief ," Marketing News, March 31, 1997. SUMMARY: Book "The Internet
Marketing Plan" mentioned.

"Tracking Technology," Colorado Springs Gazette Telegraph, by Joanna Bean , staff
writer, Thursday, March 20, 1997, pg. D2. SUMMARY: Kim Bayne's new book and
wolfBayne Communications mentioned.

"Catch Marketing's Next Wave - 1997 Annual Conference, Milwaukee,"
Business-to-Business Marketer (newsletter), Business Marketing Association, March
1997, pg. 9. SUMMARY: Kim Bayne mentioned as an invited speaker.

"Small Business Briefs: Women's coalition to meet," Rocky Mountain News (Denver,
Colorado), Feb 3, 1997, pg. 4.b. SUMMARY: The Rocky Mountain Direct Marketing
Association will offer a workshop, ``Hits and Misses: Using the Internet To Create
an Integrated Direct Marketing Program,''Wednesday. Presented by Kim Bayne,
author of The Internet Marketing Plan, the workshop will include tips on what
direct-marketing tactics apply to the Internet and how to take advantage of new
technology.

"Directline: RMDMA: Coming in February...," The New ReView, January 1997, pg.
33.

"Directory of Interactive Companies," Editor & Publisher, September 7, 1996, Vol.
129, Issue 36, pg. 391.

Links of Interest to Web Marketers, Web Marketing Today, Issue 23, October 14,
1996.

"How The Web Was Won: The End of an Era," by Jim Sterne, WebMaster Magazine,
October 1996.

"Mining the Internet for advertising" Sales and Marketing Management magazine, by
Chad Kaydo, September 1996 SUMMARY: Kim Bayne quoted as doubting the
current effectiveness of Web-based reward services.

"The Show Must Go On: Virtual Shows: As Good As The Real Thing, (inset article),
Successful Meetings by Melinda Jensen, Jun96, Vol. 45 Issue 7, p49+, SUMMARY:
How trade show managers help exhibitors maximize exposure on the Internet.

"Resources: Virtual Networking," Online Marketing Insider Newsletter by Jaclyn
Easton, Monday, June 10, 1996 SUMMARY: 'Marketing Lists on the Internet'
mentioned.

"The Wild, Wild Web," Tactics, Top of the News, by Charles Pizzo, Jr., March 1996
SUMMARY: Kim Bayne mentioned as a pioneer of Internet marketing lists,
reference to 'Marketing Lists on the Internet'.

"Retooling: Online," Marketing Tools, by Lisa Krakowka, March 1, 1996

"Give These Marketing Tips A Spin," Metalworking Marketer, March 1996, pg. 5.
SUMMARY: Kim Bayne's keynote presentation at National BMA
conferencereferenced.

"The 'Net effect," Sales & Marketing Management, by Tom Dellecave Jr., March 1,
1996.

"Pointers" (column), BackChannel, The Interactivity Newsletter of the American
Association of Advertising Agencies, January 1996 SUMMARY: "Marketing Lists on
the Internet" mentioned.

"HTMarcom returns this week," Interactive Age Daily Media and Marketing Report, by
Dana Blankenhorn, December 26, 1995.

"Technology: Middle, high schools can pitch for Hewlett-Packard calculators,"
Colorado Springs Gazette-Telegraph, pg. D8, Dec 7, 1995. SUMMARY: The Dec. 14
meeting of the Colorado Springs Software Roundtable will explore "Real World
Internet Experience." The meeting will include a panel discussion moderated by
Kim Bayne; highlights of what works in online marketing and what doesn't; a
question and answer session; case studies; and tips and tricks for starting on the
Internet and World Wide Web. The meeting will begin at 5 p.m. at the Embassy
Suites hotel, 7290 Commerce Center Drive.

"How to increase your traffic," Business Philadelphia, Dec95, Vol. 6 Issue 12, p27.
SUMMARY: Kim M. Bayne's advice to increase the traffic to a business' website.
Publication of electronic mail and web page information; Providing incentives for
customers.

"HCI audio library...," Henry Hoke, Jr., Direct Marketing, November 1, 1995, Vol.
58, pg. 55. SUMMARY: Kim Bayne's keynote presentation at National BMA
conference referenced.

"Marketers Online: New Tools, Tactics and Ways of Networking," Sarah Stambler's
Marketing with Technology News, Volume 5, Issue 2, October 31, 1995, pg. 2.

"Newsbytes Daily Summary," Newsbytes News Network, by Ian Stokell, October 23,
1995

"Marketing Lists Via The Internet," by Bob Woods, Newsbytes News Network
(Newsgroups: clari.nb.online), October 23, 1995. SUMMARY: "wolfBayne
Communications is offering a free copy of..."Marketing Lists on theInternet" for
business marketers who have electronic-mail accounts to connect with others who
have similar interests.

"Getting noticed on the 'net," by Allison Lucas, Sales & Marketing Management,
October 1, 1995, Vol. 147, pg. 116. SUMMARY: Kim Bayne mentioned in a report
on ways to promote business on the Internet.

"Technology: Changing the Way We Do Business -- Part 1,"by George Mason,
Tips & Tactics, a supplement of PR Reporter, August 28, 1995, vol. 33, no. 13
SUMMARY: lead story - Kim Bayne quoted on howthe Internet is changing public
relations.

"Internet Marketing Resources: Where the Experts Go," Internet Marketing &
Technology Report, Computer Economics, Inc., Vol. 1, No. 3, August 1995, pg. 1.
SUMMARY: HTMARCOM list and Web site mentioned in article and in
accompanying chart titled "Hot Spots for Marketers".

"Conference Provides Real-World Strategies: Interactive Marketing Takes Center
Stage in Dallas," Business to Business Marketing Communications, the Business
Marketing Association Newsletter, July/August 1995, pg. 5.

"Publisher's Podium: Finally, our apologies to one of our sources for our May
1995 cover story," a clarification, by Curt Cerveny, The New ReView, July 1995, pg.
6. SUMMARY: see next listing

"The Internet: It's up for grabs from marketers but caution is advised," Tom
Rees, The New ReView, May 1995, pg. 9-10.

"The Ad Shop: Web success requires more than just selling," Michele Conklin,
staff writer, Rocky Mountain News, April or May 1995.

"Connections: Net Profits" by John Bates, Mac Home Journal, April '95, pg. 70.
SUMMARY: wolfBayne Communications and HTMARCOM referenced.

"HTM: High-Tech Marketing E-Zine," Netsurfer Digest, Monday, February 27, 1995,
Volume 01, Issue 11.

"Intel wipes out surfing the 'Net: Few master online PR wave", Business Marketing,
Jan 1995, p1. SUMMARY: Kim Bayne's listserv HTMARCOM cited as a key player
in exposing Intel's communications blunder.

"Business go on-line to land more customers," Gazette Telegraph, Business Section
E, Sun, Dec 11, 1994.

"Stop the Presses," by Rosalind Resnick, Marketing Tools, November/December
1994. SUMMARY: "Not surprisingly, some of the best sources of information and
advice about Internet marketing can be foundon the Internet itself. Here are
three Internet mailing lists to help you get started: INET-MARKETING,
HTMARCOM, MARKET-L."

"Will Intuit Lose Its Marketing Edge?," Marketing Computers, Online Opinions
(column), Nov 1994, pg. 12.

"How to get online and why you should." Marketing Solutions (column), Business
Marketing, Nov 1994, pg. 34.

Marketing Computers, Online Opinions (column), Oct 1994.

"Internet Marketing Seminar Planned," Newsbytes News Network, September 12,
1994. SUMMARY: "Target Marketing has announced a five stop, Western states
seminar..." Kim Bayne mentioned as a presenter.

"Online marketing success depends on 'netiquette' as much as know-how"
(Marketing on the Internet), PR News, Sep 5, 1994, pg. 1-2.

"Cyberspace marketing discussions," Marketing Technology, Sep 1994, pg. 7.

"Microsoft vs. DOJ," Marketing Computers, Online Opinions (column), Sep 1994,
pg. 13.

"Cruising the Internet", compiled by Paul Pease, writer/consultant, Copy Magazine,
monthly newsmagazine of the Northern California Chapter, Business Marketing
Association, August 1994, pg. 7.

"Online links, bulletin boards...," PR News, Jul 18, 1994, pg. 1+.

"Crossroads: Advertising on the Internet," Marketing Tools, Jul/Aug 1994, pg. 68.

"High-tech marketers in cyberspace," Marketing Computers, Jul/Aug94, Vol. 14
Issue 7, p7. SUMMARY: Features the HTMARCOM, a high-tech marketing email
list or discussion group owned and moderated by Kim Bayne.

Advertising Age, Interaction (column), Q&A on online marketing lists, Jun 13,
1994, pg. 26.

"Online forum created," Advertising & Marketing Review, Apr 1994, pg. 30.

"Firm Launches Marcom Bulletin Board on the Internet," PR News, Mar 28, 1994,
pg. 5.

Colorado Springs-Area Advertising Companies, Colorado Springs Business Journal,
Mar 1994, pg. 8.

"Free online discussion group," Marketing Technology, Additional@online.bits
(sidebar). Feb 1994, pg. 9.

"New PR/Marketing Firm in Colorado," PR News, Aug 2, 1993, pg. 9.

"Kim Bayne announced the opening of wolfBayne...," Advertising & Marketing
Review, July 1993, pg. 16.

"wolfBayne...has been formed," West: PR Shops, BusinessWire Newsletter, May 4,
1993.

Contact
Kim M. Bayne
wolfBayne Communications
PO Box 30208
Tucson, AZ 85751-0208